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Fridayβs AI Report:
β’ 1. π« DeepSeek suppressed by Chinese government?
β’ 2. π Use the browser built for kids with AngelQ
β’ 3. π How UPS saved $400M p/y using AI
β’ 4. β
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β’ 5. βοΈ Trending AI tools
β’ 6. π’ Perplexity delivers projects in 10 mins
β’ 7. π° Alexa powered by NYT content
β’ 8. π Recommended resources
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π This weekβs episode of The AI Report podcast just landed: AI content expert, Nick Jain, reveals some home-truths about why AI will replace marketers.
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DeepSeek suppressed by Chinese government?
π¨ Our Report
Chinese AI start-up, DeepSeek, has released an updated version of their viral reasoning model, R1, called R1-0528. Although the upgraded model is better at coding, math, and general knowledge, itβs also become more censored and refuses to answer contentious questions.
π Key Points
Studies have found that R1-0528 is βthe most censored model for criticism of the Chinese government,β and will not answer 85% of questions that the government finds politically controversial.
Chinese law states that AI models canβt generate content that βdamages the unity of the country,β which basically means content that contradicts the government's historic and political narratives.
However, the upgraded modelβs accuracy has increased from 70% to 87.5% (due to better reasoning capabilities), it hallucinates less, and its performance is nearly as good as OpenAIβs o3 reasoning model.
π Relevance
Despite its improved performance, R1-0528βs increased censorship is concerning. DeepSeek (and many other Chinese AI firms) make their models open, so developers around the globe can build on top of their AI models. However, if the core AI model is heavily censored, this could trigger potential bias and potentially help spread Chinese-influenced narratives across the world. Hugging Face CEO, ClΓ©ment Delangue, recently warned about the unintended consequences of Western Companies building on top of open, well-performing Chinese AI models, like DeepSeekβs R1-0528.
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π¦ How UPS saved $400M p/y using AI
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To solve these issues, it implemented the AI-powered ORION system to optimize delivery routes in real time.
ORION uses machine learning and predictive analytics to cut unnecessary miles and fuel use.
As a result, they saved over 10M gallons of fuel annually, saving up to $400M each year.
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AI search platform, Perplexity, has released a new toolβPerplexity Labsβto Pro users, which helps them create reports, spreadsheets, and dashboards that are backed by "extensive research and analysis."
Perplexity Labs works autonomously using tools for web browsing, code execution, chart creation, and image generation, and can complete projects that wouldβve taken days in around 10 minutes.
It can βcomplete a variety of work and personal projects,β including developing advertising strategies, analyzing finances, and creating meal plans, and is like having a whole team around to help.

The New York Times (NYT) has signed a multi-year deal with Amazon, allowing it to use content from across its publicationsβincluding NYT Cooking and The Athleticβto train Alexa.
The NYT feels that the collaboration will make its content more accessible and is consistent with its long-held principle that high-quality journalism is worth paying for.
When an NYT article is used, Amazon consumers will get a link to it, so content is βcorrectly attributed,β addressing concerns about misrepresentation and copyright.

The CEO Who Called Us OutβAnd Might Be Right About AI Content
In this episode of The AI Report podcast, Liam sits down with Nick Jainβformer CEO of IdeaScale and founder of Content Hurricaneβwho challenges the myth that AI canβt replace human marketers.

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